Directory submission is a marketing practice followed by web masters. If you submit your links to directories, your links will appear in relevant category. Suppose, you have a web that sells dog food, then submitting your back links in dog category will help you to get traffic that can be converted into sales. People looking for dog related content or dog stores are likely to be interested in buying dog food. So, submitting links in relevant categories in directories helps you to increase traffic to your web, and the visitors that you will get through back links have a good probability of getting converted into customers.

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